They were an unlikely duo, a savvy entrepreneur and a master herbalist. But the day Alessandro Martini and Luigi Rossi took control of the national wine and spirits distillery in a small village near Turin, things took on an extraordinary dimension.

In 1863, the entrepreneurial spirit of Mr. Martini and the creative genius of Mr. Rossi were expressed in unison in the creation of a legendary vermouth, still as popular 150 years later: the inimitable MARTINI Rosso.

From the aromatic plants of the famous vermouth to the supreme effervescence of the wines of Asti, MARTINI's know-how has conquered the hearts of several generations of amateurs on all continents. Always true to its essence, forever rooted in the Piedmont region.

Le Vénétie est situé dans le nord-est de l'Italie, s'étendant des Dolomites à la mer Adriatique, avec Venise comme capitale régionale. La région se classe parmi les plus grands producteurs de vin d'Italie en volume, englobant un terrain diversifié qui comprend les contreforts alpins, les plaines plates et les célèbres collines de Valpolicella près de Vérone. L'héritage viticole du Vénétie s'étend sur des siècles, les établissements romains ayant établi bon nombre des pratiques viticoles encore utilisées aujourd'hui.

La région bénéficie d'un climat continental modéré par la mer Adriatique et le lac de Garde, créant des conditions propices à la production de vins mousseux et tranquilles. Les appellations clés comprennent le Prosecco DOC et le prestigieux Prosecco Conegliano Valdobbiadene DOCG au nord, le Soave DOC pour les vins blancs, et l'Amarone della Valpolicella DOCG et le Valpolicella DOC pour les rouges. La topographie variée va des sols volcaniques de Soave aux compositions calcaires et argileuses de Valpolicella, chacune contribuant des caractéristiques distinctes aux vins.

Le Glera domine la production de vins mousseux, notamment dans les appellations Prosecco où il crée des vins allant des styles très secs aux styles demi-secs. La production de vin rouge se concentre sur des variétés indigènes comme le Corvina, souvent mélangées avec le Rondinella et le Molinara dans les assemblages traditionnels de Valpolicella. La région se distingue par sa technique d'appassimento, où les raisins sont séchés pour concentrer les saveurs pour la production d'Amarone, et pour avoir été pionnière dans les méthodes modernes du Prosecco qui ont transformé une spécialité régionale en un style de vin mousseux reconnu internationalement.

Prosecco DOC is a designation of controlled origin established in 2009 that covers a large area across nine provinces in northeastern Italy, primarily within the Veneto and Friuli-Venezia Giulia regions, with some areas extending into Piedmont. This expansive appellation was created to regulate and protect the production of Prosecco following increased global demand and to distinguish it from the higher-tier Prosecco DOCG zones of Valdobbiadene and Conegliano.

The appellation requires wines to be made from at least 85% Glera grapes, with the remainder permitted to include other local varieties such as Verdiso, Bianchetta Trevigiana, and Perera. Production follows the Charmat method, where secondary fermentation occurs in pressurized stainless steel tanks rather than individual bottles, preserving the fresh, fruity character of the Glera grape. The varied terrain within the DOC encompasses both flat plains and hillside vineyards, with predominantly clay and limestone soils that contribute to the wines' mineral backbone.

Prosecco DOC wines typically display bright acidity with primary flavors of green apple, pear, and citrus, often accompanied by floral notes of white flowers and wisteria. The wines are produced in several sweetness levels, from the bone-dry Brut to the off-dry Extra Dry style, with the latter being particularly popular in the domestic Italian market. These sparkling wines are characterized by their approachable nature, moderate alcohol levels, and clean, refreshing finish that makes them suitable for both aperitif consumption and food pairing.